The relationship between man and watch is as multifaceted as that between man and dog. The best examples of these bonds last years, even decades, shaping lives and stories. In some cases, it's as much the owner who chooses the watch as the other way around. After all, whether it's the first or the hundredth time, the moment you set eyes on " The One " is always special. The same goes for man's best friend.

The Horological Machine N°10 “ Bulldog ” has a compact, rounded case in titanium or red gold, combined with a generous amount of sapphire crystal. Two prominent aluminum “ eyes ” for displaying the time challenge anyone who dares to look at them. A studded collar with projections allows you to wind the mainspring or set the time. Robust yet flexible “ legs ” that firmly envelop the wrist. An enormous jaw. And, above all, a large heart that beats rhythmically at 2.5 Hz (18,000 A/h). Just like the creature it is named after, appearances are not everything for the HM10 Bulldog.

Its hinged jaws open and close depending on the remaining energy in the mainspring: if the mouth is completely closed, “ Bulldog ” is exhausted and ready for a nap. If the bright teeth lined up on the jaws are clearly visible, “Bulldog” is full of life, wound with 45 hours of mainspring energy. This enormous power reserve indicator has been carefully designed and calibrated to consume the least amount of energy possible, allowing the HM10 Bulldog to direct the impressive force of its mainspring exclusively to the suspended balance and the rotating hour and minute domes.
The HM10 Bulldog 's manually wound movement was designed and developed in-house, drawing on the best of MB&F's years of technical expertise; aficionados of the brand will recognize elements faithful to the watchmaking atelier's most beloved creations. The large suspended balance wheel, floating lightly beneath the central sapphire crystal dome, was made possible by the various iterations of this mechanism in the Legacy Machine collection . The enormous jaws indicating the mainspring's winding level are an amplified demonstration of the power reserve management first developed in the LM 1 Xia Hang from 2014.

The ultra-thin aluminum domes have their roots in the HM 3 Frog and were refined in the HM 6 from 2014. The latticework pattern of the “ ribs ” beneath the balance wheel and at the rear of the case also evokes the automotive-inspired HM 8 , HMX , and HM 5. Overall, the message is clear: the HM10 Bulldog is a thoroughbred. Despite its outsized personality (45 mm in diameter, 54 mm “ nose to tail, ” and a maximum height of 24 mm), the HM10 Bulldog offers a surprising fit. The “ legs ” connect it to the strap and allow the case to fit comfortably on the wrist. The calfskin strap, as sturdy as a quality dog leash, is closed with a folding clasp or a Velcro system.
Available in titanium, or a combination of titanium and red gold, the HM10 Bulldog is assembled by distilling a wealth of experience in micro-mechanical engineering. Fitting the necessary timekeeping and display elements into such a limited three-dimensional space, while maintaining the highest levels of craftsmanship and finish, requires a delicate balance between technical and aesthetic factors. MB&F creations have always attracted an extremely loyal following, and the HM10 Bulldog returns the favor in spades: its loyalty is reserved solely for its owner. Both the time display and the power reserve display are visible only from the wearer’s perspective. A final piece of advice for those who encounter Horological Machine No. 10 “ Bulldog ” is engraved on the case, like a warning one might find on the collar of a particularly feisty dog.

The beast may seem intimidating, but it is not the one to fear. In fact, the engraving reads “ Forget the dog, beware of the owner ” . MB &F Horological Machine N°10 “ Bulldog ” is available in two launch editions: a grade 5 titanium case with blue “ eyes ” priced at around 105.000 euros, and an 18k red gold and titanium case with black “ eyes ” priced at around 120.000 euros.
Maximilian Büsser conceived the design while traveling in Japan : the idea for the Horological Machine N°10 “ Bulldog ” came to him like a faithful dog welcoming its owner home.
"What you see in front of you is more or less what I saw at that moment," said Büsser, "and it was the first time I really saw a watch in my mind."
The HM10 Bulldog is a fusion of various MB&F motifs and influences that aficionados of the brand will instantly recognize. In a profoundly affirmative sense, the HM10 Bulldog is simultaneously a reflection of MB&F and an ode to the loyalty of its followers. The saying “stubborn as a bulldog” parallels MB&F ’s determination to forge unconventional paths beyond conventional watch design, sometimes resulting in creations that have divided the watchmaking community. Similarly, despite being a prized dog with a fine pedigree, the British bulldog is certainly not aiming to conquer the masses. The Latin root of the word “ anima ” is anima, meaning “ spirit ”: the element that gives life.
It’s no surprise that MB&F creations inspired by the natural world, such as Horological Machine No. 3 “ Frog ” and Horological Machine No. 7 “ Aquapod ,” have elicited some of the strongest reactions. The HM10 Bulldog follows this evolutionary path with its large eyes, expressively mobile mouth, and visible beating heart.





