7 05, 2020

News Swiss watchmaking ready for phase two

By |2020-05-07T08: 19: 20 + 00: 00May 7th, 2020|

In full compliance with all the health and hygiene recommendations issued by the Swiss Federal Council, starting from last week, employees engaged in production began to return to work, albeit with reduced hours and attendance. From Patek Philippe to Rolex, from the factories of the Kering group to those of LVMH, we start again, applying the strict security protocol [...]

29 03, 2020

News : Swatch Group begins to see the end of the tunnel in China

By |2020-03-29T10:29:05+00:00March 29th, 2020|

China is slowly recovering from the outbreak of the coronavirus pandemic, so trade developments in this important area are also gradually improving for the Swatch watch group, which is currently seeing a general decline in turnover in most of its markets. However, the company expects a rebound effect when the situation returns to [...]

4 02, 2020

News, New Year' SWATCH GROUP cancels Time to Move

By |2020-04-14T09:59:21+00:00February 4th, 2020|

The communication has just arrived from Swatch Group: the Time to Move event scheduled in Zurich from 4 to 6 March will be cancelled due to the Coronavirus epidemic. The press release on the cancellation of Time to Move states: "Considering the uncertainty related to the Coronavirus epidemic, in order to guarantee the well-being and health of our guests, partners and colleagues, Swatch Group has [...]

4 11, 2019

News, New Year' SWATCH INAUGURATES ITS NEW HEADQUARTERS IN BIENNE

By |2019-11-13T13: 20: 57 + 00: 00November 4th, 2019|

After almost five years of work, Swatch inaugurates its new headquarters in Bienne, one of the largest wooden structures in the world, by the prestigious Japanese architect Shigeru Ban. Opening a new chapter in the brand's history, this building challenges current conventions, just like the watches that are created within it.  Sparkling and sinuous, the structure of the new building [...]

19 02, 2019

SWATCH FLYMAGIC: LOVABLE TO THE EYE BUT THE REAL MAGIC IS INSIDE!

By |2019-05-05T15:11:56+00:00February 19th, 2019|

In Biel, Switzerland - against the backdrop of Swatch's brand new headquarters, the brand's latest addition has just been unveiled: the Swatch Flymagic, a timepiece that takes advantage of the technology of the revolutionary Sistem51, released in 2013. The newly unveiled Flymagic takes the Sistem51 to a limited edition designed to draw attention to the group's latest technological prowess: the [...]